Overview
Social Media management in BrokerBuddie.ai provides AI-powered tools for creating, scheduling, and managing your social media presence across multiple platforms. This feature helps you maintain an active social media presence, engage with your audience, and grow your real estate business through strategic content marketing.
Why it matters: Social media is crucial for real estate professionals to build brand awareness, showcase properties, and connect with potential clients. Our AI-powered tools help you create engaging content and maintain consistent posting schedules.
How It Works
Connect Your Accounts
Link your social media accounts (Facebook, LinkedIn, Instagram, X/Twitter, TikTok) to BrokerBuddie.ai for seamless content management.
Create Content
Use AI-powered tools to generate engaging posts, captions, and content ideas tailored for your real estate business. Choose from various tones and styles.
Generate Media
Create AI-generated images and videos to accompany your posts, or upload your own custom media files.
Schedule Posts
Plan and schedule your content across multiple platforms using the built-in calendar and scheduling tools. Set up recurring posts for consistent engagement.
Monitor Performance
Track engagement, reach, and performance metrics to optimize your social media strategy and measure campaign success.
Social Dashboard
The Social Dashboard provides a comprehensive overview of your social media performance and activities:
Analytics Overview
View key metrics including reach, engagement, clicks, and conversions across all connected platforms.
Content Calendar
Plan and visualize your content schedule with an intuitive calendar interface.
Campaign Management
Create, monitor, and optimize social media campaigns for maximum impact.
Audience Insights
Understand your audience demographics, interests, and engagement patterns.
Create Posts
Create engaging social media content with AI assistance:
Step 1: Select Platform
Choose your target platform (Facebook, LinkedIn, Instagram, X/Twitter, or TikTok) and select connected accounts.
Step 2: Choose Tone and Style
Select from various tones: Default, Informative, Humorous, Emphatic, Engaging, Promotional, Educational, Celebratory, Urgent, Professional, or Excited.
Step 3: AI Content Generation
Use AI to generate compelling captions and content ideas. You can enhance existing content or generate completely new posts based on your requirements.
Step 4: Add Media
Upload custom images/videos or generate AI-powered visuals. For TikTok, generate AI videos. For other platforms, create AI images or upload your own media.
Step 5: Schedule or Publish
Choose to publish immediately or schedule for specific dates and times. Set up recurring posts (daily, weekly, monthly) for consistent engagement.
Campaigns
Create and manage targeted social media campaigns to promote properties and generate leads:
Campaign Creation
Create campaigns with specific names and target audiences. Define your campaign objectives and target demographics.
AI Content Generation
Use AI to generate campaign-specific content based on your target audience and campaign goals.
Campaign Management
View and manage all your campaigns from a centralized dashboard. Track campaign performance and engagement.
Content Association
Associate posts with specific campaigns for better organization and performance tracking.
Connected Accounts
Link your social media accounts for seamless content management:
Connect your Facebook business page to post property listings, market updates, and engage with your community. Character limit: 63,206 characters.
Share professional content, market insights, and network with other real estate professionals. Character limit: 2,900 characters.
Showcase properties with stunning visuals, stories, and reels to attract potential buyers and sellers. Character limit: 2,200 characters. Images required.
X (Twitter)
Share quick updates, market news, and engage in real-time conversations with your audience. Character limit: 280 characters.
TikTok
Create engaging short-form video content to showcase properties and market trends. Character limit: 2,900 characters. Videos required.
Calendar
Organize and manage your social media content with an intuitive calendar system:
Content Scheduling
Plan and schedule posts across multiple platforms with specific date and time selection using an interactive calendar interface.
Recurring Posts
Set up recurring posts with daily, weekly, or monthly intervals to maintain consistent engagement without manual posting.
Time Selection
Choose specific times for your posts using a time picker interface for optimal audience engagement.
Post Preview
Preview how your posts will appear on each platform before scheduling to ensure optimal presentation.
Best Practices
Visual Content
Use high-quality images and videos to showcase properties and attract attention in social media feeds.
Hashtag Strategy
Use relevant hashtags to increase discoverability and reach within your target market.
Consistent Posting
Maintain a regular posting schedule to keep your audience engaged and build brand recognition.
Engage Actively
Respond to comments, messages, and mentions promptly to build relationships with potential clients.
Track Performance
Regularly review analytics to understand what content resonates with your audience and adjust your strategy accordingly.
Know Your Audience
Understand your target market's preferences, interests, and social media habits to create relevant content.
Connections to Other Features
Social Media integrates seamlessly with other BrokerBuddie.ai features:
AI Assistants
Use AI assistants to generate content ideas and optimize your social media strategy
Content Creation
Leverage AI-powered content creation tools for engaging posts and captions
AI Image Chat
Create and optimize visual content for social media using AI image generation
Analytics
Track social media performance alongside other marketing metrics
Team Management
Collaborate with team members on social media content and campaigns
Common Questions
Which social media platforms are supported?
BrokerBuddie.ai supports Facebook, LinkedIn, Instagram, X (Twitter), and TikTok. You can connect multiple accounts from each platform for comprehensive social media management.
Can I schedule posts in advance?
Yes, you can schedule posts for specific dates and times using the calendar feature. You can also set up recurring posts (daily, weekly, monthly) for consistent engagement.
How does AI help with content creation?
AI assists with generating captions, content ideas, and can enhance existing content. You can also generate AI images and videos to accompany your posts.
What tones are available for content generation?
You can choose from Default, Informative, Humorous, Emphatic, Engaging, Promotional, Educational, Celebratory, Urgent, Professional, or Excited tones for your content.
Can I generate AI images and videos?
Yes, you can generate AI images for most platforms and AI videos specifically for TikTok. You can also upload your own custom media files.
Is it safe to connect my social media accounts?
Yes, we use secure OAuth authentication to connect your accounts. We never store your passwords and only request the minimum permissions needed for posting and analytics.
What are the character limits for each platform?
Facebook: 63,206 characters, LinkedIn: 2,900 characters, Instagram: 2,200 characters, X (Twitter): 280 characters, TikTok: 2,900 characters.
How do I set up Instagram Professional Mode?
Your Instagram account must be in Professional Mode to connect with BrokerBuddie.ai. Here's how to switch:
- Open the Instagram app and go to your profile
- Tap the menu (three horizontal lines) in the top right
- Tap Settings and privacy
- Tap Account type and tools
- Tap Switch to professional account
- Choose either Business or Creator (both work with BrokerBuddie.ai)
- Follow the prompts to complete the setup
- Connect your Facebook Page if prompted (recommended for better integration)
Tip: Professional accounts give you access to analytics, insights, and business tools. For real estate professionals, we recommend choosing "Business" as your account type.
Learn more: Instagram's Official Guide to Professional Accounts